#EDIT011
Built to break records. Made to challenge convention.
New Minimal Jersey, plus final bib short batch for 2026.
PREORDERS OPEN MIDDAY (UK) FRIDAY JULY 10.
#EDIT011
Built to break records. Made to challenge convention.
New Minimal Jersey, plus final bib short batch for 2026
PREORDERS OPEN MIDDAY (UK) FRIDAY JULY 10.
#EDIT011
A New Minimalist Ride Concept
After the world-beating success of Sarah Ruggins on her One Way North endurance project, #EDIT011 is your chance to benefit from the extreme product development, testing - and record-breaking results - that went into the technical apparel behind it.
The exceptional long distance comfort and performance of our bib shorts is already a known quantity, with customers now in 41 countries and counting. But a surge in new interest after Sarah ended her 13-day record-breaking ride with no saddle sores has led to us adding final bonus batch as part of #EDIT011.
But it's our brand new Minimal Jersey that has us most excited.
Developed specifically for Sarah - including UPF 50 sun protection and aero performance refined at the Silverstone Sports Engineering wind tunnel - the Minimal Jersey strips riding back to basics, including completely losing the rear pockets.
The result? The performance of a pro race jersey, the simplicity of a tech tee, served up with a touch of Kostüme luxury. From ultra races to fun rides, it's a whole new vibe.
#EDIT011 preorders open at midday on Friday July 10.
“Kostüme are rocking the boat in the world of cycling apparel; this is kit that you want to wear all day long." - lifeinthesaddle.cc
THE COLLECTION
#EDIT011 products are limited to just 350 pieces worldwide.
The complete collection consists of:
- Short Sleeve UPF 50 Minimal Jersey
- Long Sleeve UPF 50 Minimal Jersey
- Cargo Bib Shorts
- Standard Bib Shorts
- Women's Strapless Cargo Short
- Women's Strapless Short
Preorders open at midday (UK) Friday July 10 and close again at midnight on Sunday July 26.
Preorders will be fulfilled during September. All international orders are shipped with import fees prepaid.
ABOUT PREORDERING
Kostüme are pioneers of the small batch preorder model, cutting the vast waste and routine overproduction and discounting that blights the apparel industry.
By cutting most of the waste other brands take for granted, we can spend much more of your money where it really matters: on class-leading products and exceptional customer service. The results speak for themselves.
To learn more about our preorder model, click the link below.
1. WE ONLY MAKE WHAT'S NEEDED
No overproduction. No discounting. No excess.
2. WE SPEND MORE ON BETTER PRODUCTS
Your money funds luxury materials, construction and performance, not excess stock.
3. LESS WASTE, BY DESIGN
What isn't made, cannot be wasted. Every product made has an impact.